Know Your Link Profile Before It Becomes a Penalty
A complete review of your backlink profile covering link quality, anchor text distribution, toxic link identification, and authority benchmarking against your competitors.
Your backlink profile is a historical record of everything that has ever been done in your name on the web. For most sites that have been around more than three years, that history includes links from sources that seemed fine at the time and are now a liability, links from guest posts on content farms, and anchor text patterns that read as unnatural to modern algorithms.
We pull data from multiple link databases and cross-reference with proprietary quality signals to classify each referring domain. The output is a segmented view of your link profile: high-quality editorial links, low-quality directory or forum links, potentially toxic links, and links in between.
Anchor text analysis gets its own section because over-optimization of anchor text is still a meaningful penalty trigger. We compare your anchor text distribution against industry norms and competitor profiles to identify any patterns that present risk.
For clients with toxic link history, we include a disavow file ready for Google Search Console upload as part of the deliverable.
What is included
- Full backlink data pull from multiple sources
- Link quality scoring per referring domain
- Toxic link identification and disavow file (if applicable)
- Anchor text distribution analysis
- Competitor link profile benchmark (2 competitors)
- Lost links report and recovery opportunities
- Referring domain diversity analysis
- Authority gap vs. top-ranking competitors
- Review call included
Interested in a Backlink Profile Audit?
Tell us about your site and we will confirm scope, timeline, and whether this service fits your situation.